February 21, 2008 | The Only Constant is Change (Back to Past Events)

Learn how legendary Austin ad agency GSD&Mís IDEA CITY responded to massive industry changes in marketing, media and advertising. This presentation concludes with a panel discussion.

Location: Cool River Cafe, 4001 Parmer Lane, Austin, Texas 78727

Speaker #1:
John McGrath is Vice President of Communications for GSD&Mís Idea City, responsible for media relations and internal, executive and client communications. McGrathís career includes leadership and communications roles in the public and private sectors and in both agency and client capacities.

Speaker #2:
With over 25 years in the new business trenches at GSD&M's Idea City, Glenda Goehrs is a local freelance writer and editor who has experienced "a real sea change in the Austin marketing scene over the last 10 years." Her career milestones include a role she played in helping agencies locally and nationally become more environmentally responsible.